A simple man who rarely wears anything but worn-out old mountain gear, Jed Clampett's goal in life is to provide for his family. Jed's a man of few needs or wants, which makes his predicament quite ironic: What could a man who's happiest living off the land possibly do with 25 million dollars? Although he becomes ensnared in some wacky schemes against his better judgement, Jed's naivete is tempered by his clear-headed common sense, and he always seems come out on top. Sure Jed might take a stab at being a rock star, or date a slick city chick, but at heart he's pure salt of the earth.